RevOps Application Manager

Own & Build the GTM Systems Architecture

• Serve as the primary technical owner for the systems and applications supporting Reco’s GTM organization.
• Own the day-to-day health, architecture, scalability, and ongoing development of Salesforce and the broader GTM technology stack.
• Build and maintain sophisticated Salesforce Flows, Apex classes and triggers, validation rules, custom objects, fields, approval processes, and automation frameworks.
• Translate RevOps strategy and complex business requirements into scalable technical solutions.
• Design systems that support the full revenue lifecycle, including lead management, routing, pipeline creation, opportunity management, forecasting, deal desk, customer handoffs, expansion, and renewals.
• Build for scale and long-term maintainability rather than relying on temporary fixes or excessive manual intervention.

Automate & Innovate

• Proactively identify manual, repetitive, or inefficient processes across the GTM organization and develop automation to eliminate them.
• Bring fresh ideas for automation, AI-enabled workflows, and system improvements to the RevOps team.
• Build intelligent workflows that improve seller productivity, surface next-best actions, strengthen pipeline visibility, accelerate deals, and improve GTM execution.
• Develop automation that embeds operational discipline and data quality directly into our systems..
• Continuously evaluate our GTM processes and technology to identify opportunities to simplify, consolidate, automate, or redesign workflows.
• Don't just execute requirements—recommend better solutions when you see them.

Troubleshoot & Resolve Quickly

• Serve as the first technical point of ownership when Salesforce or other GTM systems experience issues.
• Quickly diagnose and resolve Flow failures, Apex errors, validation issues, integration failures, permission problems, automation conflicts, and data issues.
• Troubleshoot complex production issues independently and drive them through resolution with urgency.
• Build monitoring, alerts, fault handling, and error-management processes so issues can be identified and addressed before they materially impact the business.
• Conduct root-cause analysis and implement permanent fixes rather than repeatedly addressing symptoms.
• Understand downstream dependencies so changes and fixes do not unintentionally disrupt other GTM workflows.
• Maintain a highly responsive operating model for business-critical revenue systems.

Integrate & Scale

• Build, maintain, and optimize integrations between Salesforce and Reco’s broader GTM technology stack, including HubSpot, Gong, Chili Piper, Clay, and other revenue applications.
• Work with REST/SOAP APIs, webhooks, middleware, and native integrations to create reliable data flows between systems.
• Understand how data and automation move across the GTM technology stack and proactively identify integration gaps or risks.
• Troubleshoot synchronization and integration issues across platforms.
• Partner with vendors and internal stakeholders when deeper technical troubleshooting is required.
• Help evaluate new GTM technologies and determine how they should fit into Reco’s systems architecture.

Own Development & Release Management

• Own the technical development lifecycle from requirements gathering and solution design through build, QA, UAT, deployment, and post-release validation.
• Maintain disciplined sandbox development and testing practices.
• Conduct impact analysis before implementing production changes.
• Establish scalable change-management and release-management practices.
• Maintain clear technical documentation for critical automations, integrations, objects, workflows, and system dependencies.
• Ensure production releases are stable, scalable, and minimally disruptive to the business.

Maintain Data & System Integrity

• Conduct recurring audits to maintain Salesforce data quality and overall CRM hygiene.
• Identify automation conflicts, technical debt, unused fields, broken processes, and architecture that should be simplified or redesigned.
• Protect the integrity of pipeline, forecasting, attribution, territory, lead, opportunity, and customer data.
• Build controls that prevent bad or incomplete data from creating downstream problems.
• Partner with RevOps leadership to continuously improve the accuracy, reliability, and usability of GTM data.

Partner with RevOps & the Business

• Work directly with RevOps leadership to design and implement the systems, workflows, and automation required to execute our GTM strategy.
• Partner cross-functionally with leaders and teams across Sales, Marketing, Customer Success, Finance, and other GTM functions.
• Understand business problems deeply enough to recommend solutions—not simply build what is requested.
• Challenge requirements when there is a more scalable, automated, or technically sound approach.
• Translate complex technical concepts into clear business language for non-technical stakeholders.
• Document new functionality, train end users, and help drive adoption.
• Serve as a trusted technical advisor to RevOps on GTM systems architecture, automation, and technology decisions.

• 4–7+ years of hands-on experience in Salesforce development/administration, RevOps systems, GTM systems engineering, or a similar technical role.
• Advanced expertise with Salesforce Flow, including complex record-triggered flows, scheduled flows, subflows, fault handling, and scalable Flow architecture.
• Strong hands-on expertise with Apex, including the ability to read, troubleshoot, modify, and develop Apex classes and triggers.
• Deep understanding of Salesforce architecture, including custom objects, data models, validation rules, approval processes, permissions, permission sets, sharing, and security.
• Demonstrated ability to independently troubleshoot complex Salesforce production issues and quickly determine root cause.
• Experience designing and supporting integrations using APIs, webhooks, middleware, and native connectors.
• Experience working with GTM applications such as HubSpot, Gong, Chili Piper, Clay, or similar platforms.
• Strong understanding of GTM processes, including lead lifecycle management, enrichment and routing, opportunity management, pipeline, forecasting, deal desk, attribution, customer handoffs, expansion, and renewals.
• Proficiency with SOQL and Salesforce data management tools.
• Experience with release management, sandbox strategy, QA, UAT, and production deployments.
• Salesforce certification is required.
• Python, SQL, JavaScript, or additional development experience is a plus.
• Strong technical documentation and communication skills.
• Ability to operate independently, prioritize effectively, and move quickly in a fast-paced environment.
• Experience operating in environments with formal Security, IT, access-control, and change-management requirements.
• Working knowledge of SaaS security concepts including least-privilege access, SSO, OAuth, API authentication, connected applications, service accounts, secrets/credential management, and data governance.
• Ability to partner effectively with Security and IT teams while maintaining the speed required by a high-growth GTM organization.
• Strong judgment around when a change can move quickly and when it requires additional security, architectural, or production review.